This session will also delve into the incredible impact that creating and disseminating health content on YouTube can have.

Yasir, the founder of MicroPharm, has developed an online educational platform focused on making pharmacy education more accessible and engaging. With a background as an NHS hospital pharmacist and senior lecturer, Yasir has leveraged his expertise to build a community of 180,000 individuals and achieve an annual viewership of 10 million, with the sole purpose of making pharmacy education engaging and accessible.

In addition to Yasir's insights, Vishaal Viraani, the Head of YouTube Health, will join us to share his perspectives on the intersection of health content and digital platforms. Vishaal's leadership in YouTube Health underscores his commitment to enhancing the availability and quality of health information online. His work focuses on empowering content creators and healthcare professionals to make a positive impact on global health literacy.

Together, Yasir's and Vishaal's sessions promise to offer a comprehensive overview of the opportunities and challenges in health education and content creation on YouTube.